The Navigator
BOHEMIAN CHIC? QUIRKY COOL? ALONG NYC’S EAST RIVER, EVERY NEIGHBORHOOD HAS ITS OWN LOOK
From East 34th Street to Long Island City, Greenpoint to the Williamsburgs, DUMBO and Wall Street—find the boutiques that speak to your style
By Anya Sacharow
Ferry LANDING: EAST 34th Street
Local Style Power suiting, doctors’ scrubs, lots of leggings
Favorite Labels Lululemon, Zara, Louis Vuitton
Where to Shop Dover Street Market, Vintage India NYC, 2nd Time Around
Find the Scene Salvation Taco, Tuttles Bar & Grill, Vanguard Wine Bar
Fashion Mantra Dress for your day job
Essential Urban Accessory Dog
Photos show right (top): Vintage India NYC, 132 Lexington Ave; (bottom) Tuttles Bar & Grill, 735 2nd Ave
East 34th Street Ferry
Ferry LANDING: Hunters Point / LIC
Local Style Normcore or just call it normal
Favorite Labels Levi’s, Nike, Madewell
Where to Shop Materials for the Arts, Mimi&Mo, LIC Flea
Find the Scene MOMA PS1, Sweetleaf, Anable Basin Sailing Bar and Grill
Fashion Mantra Eh. Whatever
Essential Urban Accessory Hoodie
Photos show right (top): Mimi&Mo, 4545 Center Blvd, Long Island City; (bottom) SADAF performing at MoMA PS1, 22-25 Jackson Ave, Long Island City. Image courtesy of MoMA PS1. Photo: Charles Roussel
Hunters Point
Ferry LANDING: Greenpoint
Local Style Thrift-store chic, favorite T-shirts
Favorite Labels Carhartt, Vans, Warby Parker, anything vintage
Where to Shop Fox & Fawn, IGWT (In God We Trust), Alter, Dobbins Street Co-Op
Find the Scene Word , Greenpoint Ale House, Maman
Fashion Mantra Keep it quirky
Essential Urban Accessory Glasses
Photos show right (top): Dobbins St. Co-Op, 37 Norman Ave. Greenpoint; (bottom) Maman, 80 Kent St, Greenpoint
Greenpoint Ferry
ferry LANDING: Williamsburg (North)
Local Style Ripped jeans and leather jackets on hipsters and bankers alike
Favorite Labels Rag & Bone, Urban Outfitters , Catbird, Dr. Martens
Where to Shop Bird, Brooklyn Denim Co., 10 ft. Single by Stella Dallas, Concrete + Water
Find the Scene McCarren Park, The Ides, Smorgasburg
Fashion Mantra Never enough denim
Essential Urban Accessory Tattoos
Photos show right (top): Catbird, 219 Bedford Ave, Williamsburg; (bottom) Smorgasburg, 90 Kent Ave, Williamsburg
Williamsburg North Ferry
ferry LANDING: Williamsburg (South)
Local Style Bourgeois-bohemians in messy (but dressy) thread
Favorite Labels Ace & Jig, Dieppa Restrepo, Black Crane , Thakoon , Converse
Where to Shop Oroboro Store, Swords-Smith
Find the Scene Marlow & Sons, Black Brick Coffee, Maison Premiere
Fashion Mantra Comfort is chic
Essential Urban Accessory Bike
Photos show right (top): Oroboro Store, 326 Wythe Ave, Williamsburg; (bottom) Maison Premiere, 298 Bedford Ave, Williamsburg
Williamsburg South Ferry
ferry LANDING: Brooklyn Bridge / DUMBO
Local Style Simple enough for the playground—when the playground is one of NYC’s toniest neighborhoods
Favorite Labels Steven Alan, Isabel Marant, J. Crew, Appaman
Where to Shop Front General Store, Powerhouse Arena, Nos Boutique
Find the Scene Brooklyn Bridge Park, St. Ann’s Warehouse, Brooklyn Roasting Company
Fashion Mantra Dress for work and play
Essential Urban Accessory Stroller
Photos show right (top): Front General Store, 143 Front St, Dumbo; (bottom) St. Ann’s Warehouse, 45 Water St., Dumbo
Brooklyn Bridge Park / DUMBO
ferry LANDING: Pier 11 / Wall Street
Local Style Suits and separates in gray, navy, and black.
Favorite Labels Ferragamo, Brooks Brothers, Theory, Longchamp
Where to Shop Saks Downtown, Century 21, Brother Vellies
Find the Scene Soulcycle, Vintry Wine & Whiskey, The Dead Rabbit
Fashion Mantra Keep it classy
Essential Urban Accessory Gym bag
Photos show right (top): Brother Vellies, 4 Fulton St, NYC; (bottom) The Dead Rabbit, 30 Water St, NYC
Pier 11 / Wall Street Ferry
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